During the Fall of 2021 OCC was looking for some design and branding work centered around their new “We’ve Got You” tagline that they were looking to use to highlight all the ways OCC can help students.
We developed three different concepts of “sweet and simple”, “student centered”, and “support from the start” to choose from. There were different design styles under each concept to help emphasize the values they embodied. Once a style was chosen, we designed billboards, bus ads, email headers, postcards, and banners.
Campaign Strategy, Design