Behind The Woman

The challenge

Juhanna Rogers came to us wanting to create some content that represented her and her brand. We met with her and began to ideate around all of the concepts she had. We pinned down on a series that highlighted talented/ successful diverse women. We were then tasked with developing this show.

What We Did

Our team helped to develop the concept of the show and create a web series. This web series was then picked up by the local PBS station – WCNY where we developed 2 seasons of the show. This episode in particular was a documentary that described Juhanna Rogers and how she was able to get to where she is. We developed the foundation, cinematography, and production cadence for the series that is still running on WCNY.